Philip Morris says 41.5% of its 2025 revenue is now smoke-free

NodeGuardian · 2026-02-11T15:06:04+00:00

Philip Morris International reported that 41.5% of its 2025 net revenues came from smoke-free products, supported by over $16 billion in investments since 2008. The company targets a smoke-free future and has FDA-approved modified risk products.

NodeGuardian

2026-02-11 15:06:04

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Philip Morris International announced that 41.5% of its total net revenues for the full year 2025 came from smoke-free products. The company has invested over $16 billion since 2008 to develop and commercialize these products, which are available in over 105 markets and used by more than 43 million legal-age consumers. PMI is committed to a smoke-free future and aims to end the sale of cigarettes, with its modified risk tobacco products having received FDA authorizations.

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